Archive for januari, 2012

Social Marketing Trends to Look For in 2012: Predictions from Top Marketers

By on januari 31, 2012 | Category: Omvärlden | Etiketter: | No Comments

We all wish we had a crystal ball we can consult whenever we need to peek into the future.  Short of offering our peers that magic crystal, we connected with some of the best and brightest to ask them to predict what 2012 has in store for us.  We compiled the collective wisdom of 34 renowned experts in the field of strategy, marketing and technology in our free eBook: 2012 Social Marketing New Media Predictions.  We asked about the top

Article source: RSS http://www.socialnomics.net/2012/01/27/social-marketing-trends-to-look-for-in-2012-predictions-from-top-marketers/

Breaking Down Walls: A Facebook Marketing Discussion with John Haydon

By on januari 31, 2012 | Category: Omvärlden | Etiketter: | No Comments


If you are looking for information on Facebook marketing, John Haydon literally wrote the book on it, as co-author of the soon-to-be released Facebook Marketing for Dummies (3rd edition). He is also a regular contribution to the Huffington Post, an instructor at MarketingProfs University, and co-founder of 501 Mission Place and SocialBrite.  We sat down with John to discuss Facebook marketing in anticipation of our upcoming free webinar

Article source: RSS http://www.socialnomics.net/2012/01/28/breaking-down-walls-a-facebook-marketing-discussion-with-john-haydon/

Video: Future of Mobile

By on januari 31, 2012 | Category: Omvärlden | Etiketter: | No Comments

video post

This video from Microsoft takes a quick look at what the future may look like from a mobile and technology perspective. Wouldn’t it be nice to have these devices? Or does it make the world too impersonal?

Article source: RSS http://www.socialnomics.net/2012/01/30/future-of-mobile-video/

What Digital Legacy Are You Leaving Behind?

By on januari 31, 2012 | Category: Omvärlden | Etiketter: | No Comments

The thought that is beginning to permeate everyone’s mind these days, including experts in the technology field, is ‘what happens to my digital life when I die’?

Leading technologists are starting to consider this issue a priority because the use of the Internet and other online services have boomed in the past few years, and nobody really has a clear policy of what to do with all of this ‘stuff’ when someone dies, especially unexpectedly.

You can see the What Happens Online When You Die Infographic here

One

Article source: RSS http://www.socialnomics.net/2012/01/30/what-digital-legacy-are-you-leaving-behind/

Five predictions for 2012 Mobile devices: Next year promises to be even more exciting

By on januari 31, 2012 | Category: Omvärlden | Etiketter: | No Comments

The year 2011 witnessed a chaotic war in the mobile-device industry. Where the dominance of Android devices has been wounded by Apple’s lawsuits, tablets and 4G devices are the next big investments. The progressing year is geared-up with some kick-ass innovations for the mainstream mobile technology.

Tablets have become the new age devices, and the race of dominance is on. Smart phones have entered the contest of the “Cheap and Best”. The leaders in mobile-device industry have focused their attention towards changing the trends of technology. Here’s a list of the top five predictions, which is likely to interest everyone with

Article source: RSS http://www.socialnomics.net/2012/01/30/five-predictions-for-2012-mobile-devices-next-year-promises-to-be-even-more-exciting/

As the Social Networking Footprint Expands, So Does Attention to Social Monitoring

By on januari 31, 2012 | Category: Omvärlden | Etiketter: | No Comments

The explosion of social networking sites has redefined how companies are approaching their online presence.  In many ways, social media has become an art of engagement for businesses that want to successfully maneuver within today’s changing consumer landscape. Brands are now, more than ever, directly connected to their customers via the social voice of the consumer. Tweets, likes, dislikes, comments, etc., play a very important role in brand marketing strategies. With this expanding social networking footprint, there is now an opportunity for brands to obtain direct and measurable real-time consumer feedback for brands to understand their positioning within the community.

However, it is

Article source: RSS http://www.socialnomics.net/2012/01/31/as-the-social-networking-footprint-expands-so-does-attention-to-social-monitoring/

The Box is Dead. (Long Live the Box.)

By on januari 31, 2012 | Category: Omvärlden | Etiketter: | No Comments

Of the $4.3 Billion in quarterly profit that Apple reported for 2010′s Q4, over $1 Billion came from iTunes sales.*

Seth Godin’s latest book Poke the Box (Read a Summary) encourages provocation – challenging long held beliefs or accepted practices.  Seth (and others) suggest we need to re-examine our “boxes” and relish the opportunity to reinvent them.  I’m looking forward to reading it because, personally,  I think the box is dead.  And at the same time, more important than ever before.  Let me explain…

It dawned on me the other day when I did a quick inventory

Article source: RSS http://www.socialnomics.net/2012/01/31/the-box-is-dead-long-live-the-box/

The Power of Transparent Marketing to Rock Your Business in 2012 and Beyond

By on januari 31, 2012 | Category: Omvärlden | Etiketter: | No Comments

marcus sheridan the sales lion 150x150 The Power of Transparent Marketing to Rock Your Business in 2012 and Beyond Guest post by Marcus Sheridan. Marcus passionately speaks and writes about business and marketing on his blog, The Sales Lion. Make sure to download his popular, 230-page FREE eBook—“Inbound and Content Marketing Made Easy”

‘Transparency’

Ahh yes, one of the most over-used words, yet under-utilized actions, in our society today.

  • News stations, despite their incessant claims, aren’t close to being transparent.

Social Media Success May Depend on HR

By on januari 31, 2012 | Category: Omvärlden | Etiketter: | No Comments

Guest post written by Mark W. Schaefer. Mark is a consultant, college educator, and author who blogs at {grow}.

There is a growing gap between the social media “haves” and “have-nots.”

Some companies I visit have embraced social media enthusiastically and are moving into some pretty advanced ideas.

Other companies are simply checking the box.  They have a blog and Facebook page… and they view the job as complete.

Still others are paralyzed and have not done anything at all.

toby flenderson.png 229x300 Social Media Success May Depend on HRWhat’s the difference between

Article source: RSS http://feedproxy.google.com/~r/ConvinceandConvert/~3/u3sC1q8NhHg/

Comparison of 100 Top Companies on Social Business and Corporate Culture

By on januari 31, 2012 | Category: Omvärlden | Etiketter: | No Comments

Are social business and corporate culture inevitably linked?

In a recent podcast, Mitch Joel interviewed Fred Reichheld, author of The Ultimate Question 2.0 Comparison of 100 Top Companies on Social Business and Corporate Culture, and creator of the Net Promoter methodology. Fred made a statement that has stuck with me in the several weeks since I tuned in:

“You can’t be the best place to buy, if you’re not the best place to work.”

As social business moves from the toddler stage to youth stage, it’s becoming accepted wisdom that

Article source: RSS http://feedproxy.google.com/~r/ConvinceandConvert/~3/XvZo3A7Haz4/

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