Online Advocacy Tools: Twitter

New Online Politics 101 chapter

Twitter is the newest significant weapon in the online politics arsenal: while it was a very limited arena as recently as the 2008 elections (Barack Obama had all of 50,000 followers by Election Day!), it’s exploded in popularity since. Though the two sites are often lumped together in the popular mind, Twitter isn’t quite a mass medium in the same way Facebook has become — it’s more of a channel to reach the “network influentials,” since it’s particularly popular with bloggers, journalists and activists. In fact, a very high percentage

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